Your Ultimate Guide to the Highly Acclaimed New Balance 550 Sneakers

Previously dubbed a dad shoe, these trainers are taking the world by storm. The trendy New Balance 550 is your newest wardrobe essential. Here’s your reason why.

A Blessing In Disguise

It seemed as though the New Balance 550 and Nike UAE trainers suddenly rose to stardom one day out of nowhere, but that’s far from the truth. In fact, there is a long, complex history behind the prosperity and distinctiveness of these trendy sneakers. It all started in 1906, when New Balance was an up-and-coming brand distinguished by its excellent craftsmanship and unmatched comfort. In the 1980s, with the rise of basketball sneakers, New Balance released the New Balance 550. But with massive competitors such as Nike and Adidas, the brand unfortunately couldn’t keep up and thus shelved the, at the time, underrated silhouette.

We’d never know what would’ve happened if the 550’s and new balance hadn’t been discontinued 30 years ago, but they certainly wouldn’t have risen to the scale it has today—a blessing in disguise perhaps. With the return of the retro aesthetic and vintage-looking sneakers, the New Balance 550 was officially re-released in 2020. The adored silhouette saw very minimal changes to the original design and was reimaged as street-ready casual sneakers.

The Ultimate Blend

New Balance 550 is such a special pair of sneakers in every sense of the word. These trainers just work on so many different levels. On the one hand, they are perfect for sportswear, as initially intended. From basketball to running to tennis, these sneakers are so versatile. On the other hand, despite its unique look, this sneaker is the ultimate fashion statement. Whether you’re dressing up or down, the New Balance 550 by MadKicks will miraculously go with just about everything, making it the perfect everyday sneaker.

Ever worry about sacrificing the comfort of your feet for a hot pair of kicks? Thankfully, that is not something you’ll ever have to worry about when it comes to the New Balance 550. For your long walks or high-duty practices, extra reinforcement at the toe and heel is present due to the rubber cupsoles. Additionally, excellent arch support is provided by the insole, making this unmatched sneaker super cushioned and comfortable.

When it comes to the design, geometric lines dominate New Balance 550, giving it that retro look that we all know and love. One of the main things that makes this sneaker the perfect wardrobe essential is the two-toned color palette. The majority of the colorways feature an all-white upper with solid-colored accents that can be traced all across the sneaker. Nearly all models follow this formula; however, a selected few, such as the New Balance 550 White Pink colorway, are slightly distinguished from the rest. You can find colored leather panels along the toe and sides of the sneaker.


Let’s talk celebrities. You’d know that a trendy item is worth the hype when it’s taken out of the context of the internet and out onto the real world on the feet of all of your favorite celebrities. This holds especially true when it comes to the New Balance 550 trainers. Since their rerelease, these kicks have quickly become the IT sneaker amongst fashion enthusiasts and celebrities alike. We have seen many celebrities in their 550s at sports games. Taylor Swift, for instance, was spotted sporting a pair at her first Kansas City Chiefs games. Similarly, Adele was photographed in her 550’s at a laker’s game. On the other hand, we have celebrities such as Sofia Riche and Hailey Bieber wearing these kicks casually out on their day-to-day errands.

If you’d like to get a pair of these celebrity and cult favorites, head over to Mad Kicks online store and browse the wide selection of the New Balance 550 sneakers that are one button away from being your very own.


Leave a Reply

Your email address will not be published. Required fields are marked *